WHAT IS GOOGLE ADS?
Google offers paid advertisements that appear in search results on google.com with the use of Google Ads or advertisements that appear on other websites through the Display Network and Google’s AdSense program. Below is an example of a Google search engine results page (SERP). The sponsored results, or ads, are denoted with an “Ad” label. There are two sections of paid Google ads, one above the “natural” or organic results and one at the bottom of the results page.